I just finished reading The Speed of Trust, by Stephen M.R. Covey.
So much of what he covers is extremely relevant. Especially today.
In times of uncertainty it’s much more difficult for people to hide under the radar or just “skate by.”
Whether in a job, running a company, looking for new work, or starting a new business, those we deal with have a heightened awareness of what’s going on around them. Who can they trust? Who are the most valuable players? Who’s for real? Who’s genuine?
In times like these, one of the best ways to stand out in the crowd and rise to the top of the ladder is to have a solid, trustworthy reputation.
Those who are trusted have a massive advantage.
Covey explains it this way:
“There is one thing, if removed, will destroy the most powerful government, the most successful business, the most thriving economy, the most influential leadership, the greatest friendship, the strongest character, the deepest love.
“On the other hand, if developed and leveraged, that one thing has the potential to create unparalleled success and prosperity in every dimension of life. Yet, it is the least understood, most neglected, and most underestimated possibility of our time…that one thing is trust.”
“Trust under-girds and affects the quality of every relationship, every communication, every work project, every business venture, every effort in which we are engaged. It changes the quality of every present moment and alters the trajectory and outcome of every future moment of our lives–both personally and professionally.
“While corporate scandals, terrorist threats, office politics, and broken relationships have created low trust on almost every front, I contend that the ability to establish, grow, extend and restore trust is not only vital to our personal and interpersonal well-being; it is the key leadership competency of the new global economy.
“I am also convinced that in every situation, nothing is as fast as the speed of trust. And, contrary to popular belief, trust is something you can do something about. In fact, you can get good at creating it!”
Mr. Covey’s message is powerful for two reasons. First, it’s simply an enlightened and timely truth (and his book goes on to explain exactly how trust can be built and restored). Second, I’m imperfect and have broken trust at times. So, knowing that trust can be restored, even rapidly, is encouraging to me as a leader and as an individual.
Are your to be trusted?